EXECUTIVE SUMMARY

Proactive corporate communications executive with over ten years experience in building strong relationships with both print and digital press, influencers and tastemakers. I've worked with global companies across multiple divisions in crafting and implementing comprehensive corporate communications plans.


My work has been acknowledged by my peers including being named to PRWeek's Top Ten Publicists in Hollywood, PRWeek's roundtable discussion on the landscape of public relations in Los Angeles and Variety and the Hollywood Reporter.

 

PROFESSIONAL EXPERIENCE

Twentieth Century Fox

Senior Vice President, Corporate Communications

May 2005 – May 2007

  • Architect of corporate communications plan for Twentieth Century Fox, Blue Sky Studios and Fox 2000 Pictures.
  • Shepherded comprehensive profile in the Wall Street Journal citing the studio as a "powerhouse in the industry."
  • Spearheaded studio's inclusion in industry rankings including its first entry atop the Vanity Fair New Establishment list and the studio's marketing heads as Advertising Age's Marketers of the Year.
  • Orchestrated 2005 Variety Showmen of the Year special issue honoring studio head's including multiple profiles across all divisions and nearly 100 pages of content and advertising.
  • Oversaw 2006 Academy Award campaign managing team of six consultants for Twentieth Century Fox release WALK THE LINE which won an Academy Award and the top three prizes at the Golden Globe Awards.
  • Administered studio's philanthropic profile and charitable event participation including executive appearances and event production.
  • Collaborated on corporate communications and investor relations initiatives between Fox Filmed Entertainment and News Corp.

 

 

International Creative Management

Senior Vice President, Corporate Communications

June 2001 – April 2005

  • Engineered agency's worldwide corporate communications plan across Beverly Hills, New York and London offices.
  • Orchestrated company's inclusion in multiple industry-wide power lists including moving agency from fourth to second position in highly competitive market.
  • Secured and managed 10-page profile on senior agent in Los Angeles Magazine during Academy Award season.
  • Oversaw press rollout of creation of Videogame Division followed by establishing its executives as thought leaders in the industry through various trade and business profiles.
  • Steered agency's ranking on The Hollywood Reporter's annual Women in Entertainment special issue including breakout profiles on five executives.
  • Responsible for media training for all executives including speaking engagements, interviews and crisis communication plans.
  • Directed agency's philanthropic arm including an annual budget of over $750,000 worldwide.
  • Proactively built and maintained strategic alliances between agency and key tastemakers, influencers and members of the press.
  • Liaison between agency and studios, networks and production companies on all client deals in the business and trade press.
  • Expanded corporate communications profile through two groundbreaking advertising strategies and grew agency's presence in consumer press.

 

 

William Morris Agency

Director of Corporate Communications/Manager of Media Relations                                            

June 1997 – June 2001

  • Collaborated on WMA's Centennial special issue in Variety coordinating profiles across Beverly Hills, New York, London and Nashville offices.
  • Pitched and managed front page Los Angeles Times profile of senior independent film agents timed to the start of the Cannes Film Festival.
  • Secured and oversaw senior agent's participation in The Hollywood Reporter's annual NAACP Image Awards diversity issue including panel discussion and advertising package.
  • Generated all agent bios for corporate communications division.
  • Streamlined agency's advertising plan and managed the Abe Lastfogel philanthropy with an annual budget of over $1 million.

 

 

Stephen Rivers & Associates

Junior Publicist

May 1996 – June 1997

  • Maintained client accounts that included major film actors, directors and artists.
  • Organized client interviews and photo shoots, fundraisers and online social networking site launch parties.

 

SPECIALTIES

Corporate Communications, Public and Investor Relations, Crisis Management/Issues Management, Advertising and Media Buying, Content Marketing, Social Media Analysis, Search Engine Optimization, Media Relationships and Media Training, New Speech Writing, Public and Philanthropic Affairs, Press Release Messaging

 

EDUCATION

University of California, Los Angeles

B.A. Mass Communication Studies

Phi Beta Kappa, Summa Cum Laude, Chancellor’s Service Award, College Honors, Special Olympics Director


D/L Resumé


When you mention public relations people think crisis management. Damage control. Smoke and mirrors.
Spin.
It doesn't have to be that way. Public relations can be about reputation building. Brand expansion. Clear and honest.
Transparent.